Glenn Fogel, máximo ejecutivo de Booking Holdings, puso sobre la mesa una discusión incómoda: España no tiene que decidir si quiere turismo o no. Tiene que decidir cuánto
¿Qué digo?
Comunicación en tiempos de crisis: saber hablar y saber callarse.
Saber gestionar crisis: planificación y rapidez. Entender tiempos y contextos. Cómo prever mensajes adecuados y evitar errores ¿La creatividad se aplica también a una crisis?
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